Revitalize Your Body and Mind
A New
approach
to wellness
LUXURY HOME WELLNESS
Crafting Sauna & Cold Plunge Wellness Sanctuaries that Awaken the Soul
CATEGORIES
Explore Our Unique Saunas
Discover the perfect sauna for your needs.
Suites
A complete wellness experience. Each Suite integrates sauna, cold plunge, and changing space—ideal for high-end retreats, homes, and daily rituals of restoration.
Compact
Sophistication Designed for Smaller Spaces
Designer
The designer saunas offers a spacious yet cozy environment, perfect for family or friends.
Communal
Communal Collection invites group connection with spacious design, panoramic views, and elevated craftsmanship for shared wellness moments.
The Nook
5' X 8'
Perfect for smaller spaces or private escapes, the Nook delivers full-spectrum sauna benefits in a beautifully efficient footprint.
Communal
10' X 8'
Elevate your wellness space with premium finishes, customizable features, and a sleek design tailored for sophisticated homes and discerning buyers.
All-Enclosed
16' X 8'
Enjoy the ultimate therapy solution in one luxury unit. Features a built-in cold plunge, premium materials, and a sleek design perfect for high-end homes or retreats.
Stress Relief
Let go of daily tension in your own private escape
Detoxify
Sweat out toxins and reset your system
Clarity
Boost mental sharpness, circulation, and focus
Recovery
Reduce soreness and inflammation
Designer Co
Elevated Aesthetics
The Designer Sauna collection is where modern architecture meets timeless wellness. Featuring high-end finishes, minimalist lines, and seamless customization, these saunas are made for those who value both luxury design and functional health benefits.
Client Testimonials
Client Testimonials
transform
Your
Space
Into a
Sanctuary
transform Your Space Into a Sanctuary
Wellness That Adds Real Estate Value
Luxury wellness is more than a trend—it’s a value driver. New Primitive works with developers, architects, and wellness centers to integrate sauna and cold plunge suites into high-end homes, boutique hotels, and performance recovery facilities.
• Increase Property Value & Guest Appeal
• Seamless Integration with Build Timelines
• Premium Visual Impact + Proven ROI
Wellness That Adds Real Estate Value
Luxury wellness is more than a trend—it’s a value driver. New Primitive works with developers, architects, and wellness centers to integrate sauna and cold plunge suites into high-end homes, boutique hotels, and performance recovery facilities.
• Increase Property Value & Guest Appeal
• Seamless Integration with Build Timelines
• Premium Visual Impact + Proven ROI
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Design Your Sanctuary
No two homes are the same, and neither are our products. From minimalist designs to rustic retreats, we’ll help you create a space that reflects your unique style.